Some of these Spring temps we’ve been experiencing lately have us thinking FROYO! Starkville’s hottest spot for frozen yogurt these days is Main Street member, Local Culture located in the Cotton Crossing Shopping Center on Russell Street. They offer a funky presentation of the cool concoction with a serve yourself wall of yogurt and fun toppings. You’ll frequently find live musicians in the corner and friendly faces at the counter, all in a colorful and fun atmosphere. The fact that frozen yogurt is a healthy alternative to those ice cream cravings is, well, icing. We recently spoke with Bart Smith, the owner of Local Culture, about the business’ overwhelming success after just over a year in business.

What made you want to open up Local Culture Frozen Yogurt?
“The product. Yogurt is a healthy alternative to ice cream. It’s amazing.” 

Time to ‘fess up! What is your favorite yogurt?
” Ha! My favorite yogurt would be the California Tart with strawberries and granola topping.”

Share a combination for people to try.
“There are so many flavors and toppings to choose from. We have the basic flavors such as Chocolate, Vanilla, Strawberry, as well as Raspberry, Kiwi, and Birthday Cake. The White Chocolate Mousse yogurt is one of the most popular.”

Local Culture has been in business for a little over a year now. What do you think keeps people coming back?
Well, it starts with a top-notch product. But, this is more than a place that sell yogurt. It’s a place to hang out, listen to good music. It’s an overall a positive environment. It’s also in a great location.

So, what is one “secret” to your success?
The employees make Local Culture. They love their job. It really makes a difference for the customers.

Yum! Gotta go get some of that California Tart. What’s YOUR favorite Local Culture combo?